T-Cash and the Government bank consortium Himbara are launching a QR based electronic money platform. The platform will be called: Link Aja.
All government banks consisting of BNI, BRI, Mandiri, and BTN will use this payment platform. Also, T-Cash will join the platform together with Pertamina.
All current QR payment solutions will be combined into one. This will give them from day one a huge advantage over other contenders.
Players like T-Cash and Mandiri had issues in the past to get enough traction with their e-money solutions in Indonesia. On the other side, players like OVO and GoPay have proven that it is possible.
It seems that Link Aja is targeting these above players to compete with. Link Aja has announced that they will enroll AliPay as well as soon as Link Aja receives the license from Bank of Indonesia.
The electronic payment market is heating up again in Indonesia.